Laphadrada Pandee
LAPHADRADA PANDEE
(King Mongkut's Institute of Technology Ladkrabang)

An Interpretive Space for the Digital Era: Creative Digital Media Academy

Education and learning are essential to human life, enhancing knowledge and skills while shaping careers and futures. Education evolves alongside societal changes and human behavior. In Thailand, traditional education faces declining enrollment due to its inability to adapt to the evolving global landscape, resulting in a misalignment between students’ behaviors, interests, and future prospects.

In response, the Creative Digital Media Academy was established as a private academy emphasizing lifelong learning, driven by learner demands and centered on studentcentric education. The academy focuses on preparing learner for future career trends in digital media production, especially within Thailand’s growing creative workforce. Its curriculum, “Learn-Think-Produce-Sell,” integrates practical training, hands-on learning, creativity, and real-world career insights.The design approach reimagines traditional schooling by analyzing user behavior within this group, creating a space known as “the Digital Cave.” This innovative environment fosters creativity, participation, and motivation, catering to contemporary digital platforms. The cave’s modular design seamlessly incorporates digital elements, emphasizing both interior and exterior spaces and integrating with the surrounding landscape to create a central hub.

The project encompasses 7,325.70 square meters near the BTS Phunnawithi skytrain station in the cybertech district, designed to meet evolving educational needs and future labor market demands.